Derceto is a software company which has been funded by a leading New Zealand venture capital firm. It makes modelling software for water distribution. Their software helps reduce power consumption by helping the water companies save significant amounts of money off of their power bills.
Derceto.com is an information-rich corporate website with FAQs, online forums, white papers, presentations, and fact sheets.
[ database | client admin cms | SEO ]
Visit The Site: Derceto
Polycase is a manufacturer of plastic electronic enclosures for OEMs, including handhelds, desktops, and other electronics.
This ecommerce site, powered by our GravityMarket solution, makes it easy for Polycase’s customers to do business with them. In addition to searching by keyword, customers can search by size — length and width — and by series. They can also browse by product type, size range and application. In addition to ample product information and specifications, including engineering drawings, the site also offers a helpful PDF library.
[ database | client admin cms | SEO ]
Visit The Site: Polycase
In many ways this site was a breath of fresh air. From an SEO standpoint, Kayak Fishing Stuff is doing a number of things right, and it shows in their No. 1 rankings in Google for “kayak fishing,” “fishing kayak” and “fishing kayaks.” Of course, there is still room for improvement, but it is more a case of finessing and fine-tuning than throwing away the whole site and starting again.
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Full Compass is a supplier of audio, video and lighting equipment, and targets musicians, theatrical and staging crews.
This site boasts extensive functionality on the back-end, including some quite sophisticated integration with their own back-end systems. The site has tens of thousands of pages in Google. The revamp that we completed included a total site redesign, new user interface and a completely new website back-end and database.
[ database | client admin cms | SEO ]
Visit The Site: Full Compass
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Zearth.com’s staff operates a blog at zearth.blogspot.com, although they are relatively new to the concept. They signed up for a free Blogger.com blog, which wasn’t ideal as you’ll soon discover. The traffic into the blog is only a trickle, but they have received a couple thousand dollars in sales because of it, so it’s a start.
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“We saw an overall increase of over 300% in our search engine traffic within the first 60 days of implementation. We are extremely pleased with our initial results and look forward to expanding our relationship with Netconcepts.”
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DMNews.com has relaunched with a new design and a new back-end, both done by us at Netconcepts. On their blog, DM News’ founder and publisher Adrian Courtenay talks about the relaunch and gives us such glowing praise that I feel myself blushing!
A few new features worth noting:
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DM News is the leading trade publication for direct, database and Internet marketers. It is both in print and online.
This total site revamp included user interface, look and feel, database, back-end programming, with SEO built in. The archives, with articles numbering over 25,000, is now completely open whereas previously it was restricted. Deep links to old articles have been maintained through 301 redirects.
The new site boasts a number of Web 2.0 features, including comments, trackbacks and RSS feeds. There isn’t just one main RSS feed, but every category has an RSS feed. A blog, also developed by Netconcepts, offers more informal views from DM News staffers and contributors (including this glowing testimonial of Netconcepts’ efforts by DM News’ founder Adrian Countenay).
The sophisticated content management system (CMS) that powers the site was custom-built by Netconcepts and specifically tailored to magazine publishers.
[ database | client admin cms | SEO ]
Even though I’ve received dozens of requests for site gradings, this month I’ve decided to pick a site that didn’t ask for it. Why? Because this month I’m going to air some poor, unsuspecting black-hat SEO’s dirty laundry in order that you might learn from their mistakes and indiscretions, rather than subject a loyal Practical eCommerce reader to potential intense and unwanted scrutiny by search engine reps reading this article. There are so many sites out there committing search engine sins, it was really hard to settle on one.
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HEADQUARTERS
2820 Walton Commons West, Suite 123
Madison, WI 53718 USA
Phone: (608) 285-6600
Toll-free: 888 207-1109
REGIONAL OFFICE
36 Anzac Rd., Browns Bay
Auckland, New Zealand
Phone: (+64) 9 476-4601
infodesk@netconcepts.com
